A Look Forward and a Look Back: Celebrating One Year of Música Tequila

As we raise our glasses to toast the first official birthday of Música Tequila, we reflect on the incredible journey we’ve taken since day one. What began as a dream has grown into a name recognized for its quality, story, and soul. Happy first birthday to the Música Tequila brand — and to the passionate community that’s become our family.

The Genesis of Música Tequila

Música Tequila was born from a shared love of music and the rich traditions of tequila-making. We envisioned a brand rooted in celebration, creativity, and connection — a tequila that delights the palate and brings people together through the universal language of music.

From the start, we chose the road less traveled. No shortcuts. Just passion, intention, and deep respect for the culture that created this spirit. Our mission has always been to inspire through excellence, stay true to our values, and love what we do — every single day.

It wasn’t easy, and it wasn’t fast. We spent years researching, listening, tasting, learning, and building not just a business, but genuine friendships. We’ve been fortunate to partner with some of the best in the industry — and you can taste that in our tequila, see it in our bottles, and experience it at Música Live events and tastings.

A Year of Milestones

In just one year, we’ve reached meaningful milestones that highlight how far we've come — and how much support we’ve received. From shipping our very first cases to hosting unforgettable events that celebrate both music and culture, we’ve built lasting connections with our growing community.

One of our greatest joys this year has been meeting so many of you in person — hearing your stories, learning about your family traditions, your musical inspirations, and the moments you’ve chosen to celebrate with Música. Your energy, passion, and feedback fuel us. Whether you’re dreaming up ideas for the next Reserva Limited Edition or telling us where we should show up next, we are deeply grateful for you.

The Art of Música

Our dedication to quality shines in every expression we craft, each one carrying its own character and story:

• Blanco: Crisp and refreshing, our Blanco tequila features the vibrant essence of ripe agave, hints of mango, pineapple, and a touch of caraway seed. Distilled from Agave Tequilana Weber Azul in Jalisco, it’s 40% ABV (80-proof) and has earned Gold Medals from the Denver International and Tequila & Spirits Awards.

• Reposado: Aged three months in American oak, our Reposado offers a smooth blend of vanilla, caramel, and subtle spice. With notes of cinnamon and agave sweetness, it’s also 40% ABV and has won SIP Double Gold and WSWA Tasting Alliance Double Gold (98.5).

• Añejo: Aged 18 months, our Añejo balances leathery aromas and sweet, spicy flavors of honey and brown sugar. At 40% ABV, it’s been honored with multiple Gold Medals from SIP and the Tequila & Spirits Awards.

• Blues Reserva: Our first Limited Edition Añejo, Blues Reserva offers rich aromas of caramel and chocolate, layered with flavors of smooth oak and cocoa. Aged in both American and Hungarian oak barrels, it’s a tribute to the spirit of blues music — and a celebration in a bottle.

  
  

Every expression is a reflection of the land, the people, and the process. We work closely with Master Tequilero Hugo Yerenas and the team at IBEV Casa Tequilera and Agave Expertise to blend Hugo’s deep family heritage in tequila-making with our passion for music. Together, we’re creating something truly special.

Our core line — Blanco, Reposado, and Añejo — honors tradition, while our Limited Editions ignite imagination and push boundaries. This is a living, evolving brand shaped by experience and creativity. What reaches your hands is just the tip of the iceberg. Countless hours are spent behind the scenes — in the lab, and at our distillery — experimenting, refining, and innovating, all rooted in tequila-making heritage.

Music Education Matters

What truly sets Música Tequila apart is our connection to music and our commitment to supporting music education. Through our partnership with Save The Music, we help ensure that music remains a vital part of every child's education.

Music has shaped our own lives, and we believe in its power to bring joy, build confidence, and foster community. Through collaboration with Save The Music, we aim to inspire and uplift, ensuring that the gift of music continues to thrive for future generations.

Supporting Local Musicians

As a musician himself, our founder knows firsthand the challenges artists face. That’s why Música proudly supports local musicians who embody our values — passion, resilience, and celebration. These artists live the Música spirit every day, helping us all raise a glass, share a moment, and feel the music. Click here to learn more about our sponsored musical artists.

Looking Ahead

As we celebrate this first birthday, we’re filled with excitement for what’s next. From expanding our product line to engaging with new communities, the journey ahead is full of possibility.

Our commitment remains the same: to craft exceptional tequila while championing music education and supporting musicians. We’ll continue to honor our roots while embracing new expressions of creativity, culture, and community. Our passion doesn’t fit one mold — it moves through every genre, every gathering, and every sip.

Join the Celebration

Whether you’ve been with us since the beginning or are just discovering Música Tequila, thank you. We invite you to share your favorite moments with us on social media as we continue building a community centered on creativity, passion, and connection.

As we move forward, we promise never to forget from where we came.*

We promise to keep listening, learning, and staying true to the mission and vision that started it all.

And most of all, we look forward to meeting more of you on this incredible journey.

Here’s to the next chapter of Música — and to all of you who make it possible.

*Quote: MJ Andrews